{"id":1065,"date":"2025-04-17T17:39:36","date_gmt":"2025-04-17T17:39:36","guid":{"rendered":"http:\/\/www.logsbylynn.com\/?p=1065"},"modified":"2025-04-18T12:43:26","modified_gmt":"2025-04-18T12:43:26","slug":"sigmas-new-packaging-is-a-gorgeous-blend-of-sustainability-and-style","status":"publish","type":"post","link":"http:\/\/www.logsbylynn.com\/index.php\/2025\/04\/17\/sigmas-new-packaging-is-a-gorgeous-blend-of-sustainability-and-style\/","title":{"rendered":"Sigma\u2019s New Packaging Is a Gorgeous Blend of Sustainability and Style"},"content":{"rendered":"<p class=\"feature-image\"><a href=\"https:\/\/petapixel.com\/2025\/04\/17\/sigmas-new-packaging-is-a-gorgeous-blend-of-sustainability-and-style\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"840\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"attachment-card-large size-card-large wp-post-image lazyload\" alt=\"Assorted Sigma camera accessories and lens boxes, including a 35mm F2 DG lens, battery charger, hand strap, Li-Ion battery, and cable release, arranged on and beside blue and grey Sigma boxes.\" data-src=\"http:\/\/www.logsbylynn.com\/wp-content\/uploads\/2025\/04\/Sigma_packaging_01.jpg\"><\/a><\/p>\n<p>When Sigma announced the super-sleek &#8220;radically simple&#8221; BF camera in late February, it also doubled down on its rich Japanese heritage by unveiling a comprehensive rebranding effort. Alongside a new wordmark, logo, and redesigned website, Sigma also switched up all its product packaging, and wow, is it ever gorgeous.<\/p>\n<p class=\"read-more\">[<a href=\"https:\/\/petapixel.com\/2025\/04\/17\/sigmas-new-packaging-is-a-gorgeous-blend-of-sustainability-and-style\/\">Read More<\/a>]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When Sigma announced the super-sleek &#8220;radically simple&#8221; BF camera in late February, it also doubled down on its rich Japanese heritage by unveiling a comprehensive rebranding effort. Alongside a new wordmark, logo, and redesigned website, Sigma also switched up all its product packaging, and wow, is it ever gorgeous. [Read More]<\/p>\n","protected":false},"author":1,"featured_media":1067,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-1065","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archives"],"_links":{"self":[{"href":"http:\/\/www.logsbylynn.com\/index.php\/wp-json\/wp\/v2\/posts\/1065","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.logsbylynn.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.logsbylynn.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.logsbylynn.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.logsbylynn.com\/index.php\/wp-json\/wp\/v2\/comments?post=1065"}],"version-history":[{"count":2,"href":"http:\/\/www.logsbylynn.com\/index.php\/wp-json\/wp\/v2\/posts\/1065\/revisions"}],"predecessor-version":[{"id":1068,"href":"http:\/\/www.logsbylynn.com\/index.php\/wp-json\/wp\/v2\/posts\/1065\/revisions\/1068"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.logsbylynn.com\/index.php\/wp-json\/wp\/v2\/media\/1067"}],"wp:attachment":[{"href":"http:\/\/www.logsbylynn.com\/index.php\/wp-json\/wp\/v2\/media?parent=1065"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.logsbylynn.com\/index.php\/wp-json\/wp\/v2\/categories?post=1065"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.logsbylynn.com\/index.php\/wp-json\/wp\/v2\/tags?post=1065"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}